Photography Guidelines

Slow version

Let’s take photos that actually sell your work

Why photos matter

When people shop online, they cannot touch your product. Your photos become their eyes.

Good photos build trust. Poor photos create doubt — even if the product itself is beautiful.

1. Lighting (this is everything)

The best lighting is natural light.

• Take photos near a window or outside in soft daylight
• Avoid direct harsh sun (it creates strong shadows)
• Avoid yellow indoor lighting where possible

If your photo looks too dark, customers won’t click. Bright, soft lighting makes your product feel real and trustworthy.

2. Image size & format

We recommend:

• Size: 2000 x 2000px
• Format: JPEG

This keeps your images sharp while still loading quickly on the website.

Avoid extremely large files — they slow down your shop and can affect customer experience.

3. Background (keep it simple)

Your product should be the focus, not the background.

• Use neutral backgrounds (white, wood, fabric, table)
• Avoid clutter or busy environments
• Add small styling touches if it suits your product

Think: calm, clean, and easy to look at.

4. Angles you should include

One photo is never enough. Aim for 3–5 images minimum.

• Front view (main product)
• Side or angle view
• Close-up details (texture, stitching, finish)
• In-use photo (optional but powerful)

Show people what it feels like to own it.

5. Keep colours real

Avoid heavy filters or editing.

• Do not oversaturate colours
• Do not change the true tone of the product
• Keep brightness natural

Customers expect the product to look like the photo when it arrives.

6. Keep it sharp and steady

Blurry photos reduce trust immediately.

• Hold your camera steady
• Use both hands or rest your phone on something
• Tap to focus before taking the photo

7. File naming (this helps more than you think)

Before uploading your image, rename the file properly.

This helps your product appear in search results and keeps your shop organised.

8. How many photos should you upload?

Aim for:

• Minimum: 3 images
• Ideal: 4–6 images

More angles = more confidence = higher chance of sale.

9. Real-life example

If you are selling a knitted blanket:

• One photo folded neatly
• One photo spread out
• One close-up of stitching
• One photo on a couch or bed

You are not just showing the item — you are showing how it fits into someone’s life.

10. You don’t need fancy equipment

A phone is more than enough.

Good light + clean setup will always beat expensive gear used poorly.

A gentle note

Your photos don’t need to be perfect. They just need to be clear, honest, and cared for.

Every time you upload better photos, your shop becomes stronger.